Published by admin on September 24, 2009
in OOTD.
I was just about to ask Jim to send me a picture of another friend’s wooden business cards–to carry on the nepotistic theme–when someone handed me this.
I was part of a panel discussion at the iDesign 09 conference in London about what a Post-digital world might look like and, of course, I spoke about the role of real things in a digital world. Immediately afterwards someone gave me this–part of a recruitment drive to get people to take part in the largest community arts project in the world–painting the Heygate Estate in Hackney.
What better illustration of how real things can be used to convey the real essence of a project and engage and entertain people into further (digital) interaction.
Published by admin on September 22, 2009
in OOTD.
Now, I know this is getting silly–given that his business card was OOTD#1, but Jim sent me his new box he’s doing to promote his creative retail print service. I know I was supposed to get excited about the sumptuous piece of fabric inside, but I was really blown away by the richness of the ink on the outside of the box and how he’s used the hit-and-miss nature of the actual print as his identity.
It might not look like it, but this is using printing process as a creative process–in as much as each one is different depending on how the ink flowed through the screen–rather than reproductive–where this pattern of misprinting would be an artwork and every one would be the same–and as an logo. Fantastic.
Published by admin on September 21, 2009
in OOTD.
Still with the nepotistic theme, but spreading my connections as far afield as San Francisco and my good friend, Philip Wood, owner and curator of objects-as-artform store, Citizen-Citizen. Philip gets this whole language-of-objects completely and has made quite a name for himself with this stuff in the US.
This splendid item is called Brush #1 by FredriksonStallard and is an irreverent take on Christian morality that “may ward off evil and dirt in the same stroke”. It sells through Citizen-Citizen’s on-line store.
Published by admin on September 20, 2009
in OOTD.
Another one of my good friends (I might well start with nepotism and work upwards) sent me details of this nice little item…
David runs auto-journals–a digital alternative car magazine written by owners–and went to the Frankfurt Motor Show where he got this cool leather-bound memory stick from Ferrari as part of the press kit given out to all journos for the launch of the new 458 Italia. 5,000 were given away in a few minutes, apparently.
What Ferrari (and every other car manufacturer) know is the value of cool objects to make journalists say nice things about their cars. We don’t think journalists should have a monopoly on this kind of communication and believe that Matterbox subscribers will be just as enthusiastic about brands if they were given nice items too.
If you have anything you think would make it as OOTD, please send me a picture / description to: tim[at]artomatic[dot]co[dot]uk
Please tell us what you think
Published by admin on September 18, 2009
in OOTD.
As you know, Matter is all about real things. More specifically, it’s about how we value real things more in a digital world. Most of these things are printed, since the upshot of all this technology is that we’re moving from a printed media world to a digital media world. So, I thought it might be a good idea to illustrate this with what I think are interesting (printed) physical objects.
First up is my friend Jim’s business card for his printing business Wonder. Printed on a dayglo polycarbonate with a silver foil-effect ink, it’s super lustrous and makes you want to just keep turning it over to see how the light changes it.
If you have anything you think would make it as OOTD, please send me a picture / description to: tim[at]artomatic[dot]co[dot]uk
And, please tell us what you think
Tim
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